Showing posts with label Core Audience. Show all posts
Showing posts with label Core Audience. Show all posts

Thursday, 8 January 2015

Tuesday, 30 December 2014

Instagram - Filming!


We thought it would be good to have a shot that didn't just include pictures of Gaga but had a them amongst them. Therefore we thought it fitted to put the Lady Gaga wig on something other than ' Lady Gaga' Our fans loved it and we received roughly 18 likes.




Tuesday, 23 December 2014

Instagram - Lady Gaga in Elberses' Blockbusters


Elberses' Blockbuster book is highly useful for both our AS work but also now our A2 as we decided to focus on Lady Gaga. Elberse talks about Lady Gagas rise to fame through the work of social media. Which wouldnt not have been available 10 years ago. We thought it would be great to take a photo of this and share it with our own 'little monster' fan base.


Sunday, 14 December 2014

Instagram - Bradford Filming


We thought it would be cool if we decorated a biscuit for Lady Gaga trying to get into the festive spirit! It seemed to work as Gaga fans loved it as we got 22 likes! it was definitely worth getting cold outside for a day!



Monday, 17 November 2014

Instagram - Editing Update


An update to our followers telling them about our progression with editing!



After various behind the scene shots from filming, we decided to show them the editing side of things, which gathered an amazing 26 likes!

Wednesday, 12 November 2014

Instagram - Filming Update


A photo to all our Instagram followers of us filming this week! Keeping them up to date with regular posts and using common hashtags.




Another update, from the same filming session as the last post, This gathered a more resonable amount of likes, tallying up at 15!

Tuesday, 11 November 2014

Instagram - Filming Update


Filming for Lady Gaga and keeping our followers up to date. However we think they prefer pictures of the real Lady Gaga!!




This was another behind the scenes image, it gathered 12 likes, which really does highlight the point of attracting attention by using images of Gaga!

Wednesday, 5 November 2014

Instagram - Audience Research


We asked our amazing Gaga fans for some help with our audience research, who is better to ask than the fans themselves? With the use of digitisation and the use of social media we now have access to her fans all around the world from America, Europe, South America, Australia and the UK. We also asked for the fans age range so we could get an idea as to who we should be aiming our music video at. However, many were more than happy to tell us their age which helped pin point exactly where our target audience needs to lie.








Wednesday, 29 October 2014

Instagram Post - Filming Update


So we went out filming and thought it fitting that we take a couple of photos for our Instagram followers so they can keep up to date as to what is happening. However because of how we have marketed ourselves on Instagram ( As A level students who are making a music video to Bad Romance, Who love Lady Gaga) therefore we have aquired a lot of fans who are just willing to see Lady Gaga and are not actually interested in our filming therefore this post only earnt 25 likes, which is still a lot I suppose.





We posted this as a little 'behind the scenes' look at our production. As stated above, this only gathered 25 likes, and so clearly shows that the best way to attract attention from our followers is to share a picture of Gaga. We hope to share more behind the scenes however.

Wednesday, 22 October 2014

Instagram - Attracting Attention

Since being on instagram less than a week we are already attracting the attention of people in the industry - example below;

Mark Loonen liked one of our photos he is a director and video artist for internation DJ's 






Instagram - Audience Research

Instagram - Audience Research.

I thought it would be a nice idea to take a question out to the gaga fans that follow us on twitter. However as a trial run as I didn't know what numbers to expect back I asked them about Lady Gaga's album with Tony Bennett. As I wanted to see if it was still Gaga fans that were buying it, or whether there had been a shift and the audience had changed.

From the results I managed to collect over a period of 14 hours I found that many 'Little Monsters' had purchased the album even if they didn't like Jazz. However what was noticeable in comparison to our school research is that our target audience for our initial research between the ages of 15 - 24 was maybe too high. Of the research we conducted we found that many were no longer interested in Lady Gaga and her actions. 

When conducting this research I was aware that the people that would be seeing this are fans...but what i wanted to get from this was the AGE of the people interested and wanted to see who the audience was for the new collaborations that have become available. 


Below is my conducted research: 



This is the picture I used to conduct the research 




Explaining what I'd Like them to do in the caption
I left it 14 hours overnight in order for people in America to have a vote. In that time period we got 27 Likes


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Tuesday, 21 October 2014

Audience Research 4

Year 12 Audience Research




This is our year 12 research, we had good results from this as there were a few lady gaga fans and even the ones that were not that keen could recognise her and certain tracks. 

Audience Research 3

Year 13 Audience Research 


  • This is middle of the road more or less for our core audience. we thought their knowledge of Lady Gaga was very good. But they struggled to name the albums.



Audience Research 2

Year 11 Audience Research


  • We found that the year 11's were not a lot of help and some did not participate. Because this is on the border of our core audience we aim to find some more information.







Podcast 3

Our third podcast





Covering the following areas:
  • Our audience research plans 
  • What we hope to achieve 
  • Why we think this target audience is suitable

Monday, 20 October 2014

Audience Research - Guardian - How To Be A Female Pop Star In 2014




How To Be A Female Pop Star In 2014



What this shows us that the media is skewed in a way that prevents women being who they are, they have to follow a certain formula that is liked by all in order to become famous or have a chance in the music industry. It is said that they will not get a job unless they are willing to express their bodies for the viewing pleasure of others - this usually being men which relates back to Laura Mulvey's Theory of Male Gaze.

This is also caused by the lack of female faces 'behind the scenes' in a music video. Most people at the top of the record industry are male and most of the directors in their music videos are also male, this giving a male skewed view on the industry that arguably promotes the use of women for male audiences due to the explicit material. Which is why there has become a 'backlash' on feminism however has only made matters worse as people are turning their heads in the opposite direction and are saying 'fuller more curvy girls are better' which there has become 2 sides of the aruguement, some which argue that this is a good thing and that the media is wrong to portray women if they get slightly larger, but what this is doing is actively getting girls to join the gym to get larger derrieres which is also creatinvg pressure elsewhere to have this 'new idolised perfect figure'. All this is doing is turning the tables and deflecting the pressure elsewhere. This has also created a bad vibe due to in some songs women being called 'skinny bitches' but then some must ask.... What is wrong with that? The other side of the arguement is that the pressure then falls on the media especially in the fashion industry where models are used which are polar opposite to this new theory. Which many claim is just a trend and a passing phase. 

Click Here for a link to the page.