You can follow our production of a new music video for Lady Gaga's 'Bad Romance' as part of a wider promotional package featuring a digipack and a magazine ad campaign.
ALWAYS include your thinking/rationale; outline how you've signified your preferred reading. I like this; if you can think of some backgound layer/s, and IF this will work with the additional key elements for a main ad (product shot, tour dates, text on dpak contents, URLs/social media icons/QR code..), you've got the foundation of your main adThese images are quite simply brilliant, so why not exploit them for the main?
Oh...and the different font: also great. The L/y form a heart shape, and lipstick style, on top of the handwritten style (uses and gratifications theory...)
By the way, pick a pic and share with Gaga - seriously, you never know; imagine if LG (her asst.) shared it. Worth a try - no loss - its great stuff