VidEG Genre1 Stay - Rihanna

ACT: Rihanna

TRACK: Stay

YEAR: 2012

DIRECTOR: Sophie Muller

GENRE: Pop, R&B

MAIN AUDIENCE: Male and Female 15-24

LYRICS

RELATIONSHIP BETWEEN VISUALS + LYRICS: 

The lyrics have no meaning to the overall visuals but what does come across is the feeling of isolation which is reflected in the song. 

GENRE CHARACTERISTICS: 



INTERTEXTUALITY?

No  obvious intertextual references. 

PERFORMANCE, NARRATIVE AND/OR CONCEPT?:

Just a performance video however is set in a bath tub so therefore could be argued that it has a concept behind it. 

PERFORMANCE STYLE: 

Isolation, a safe video in comparison to her other songs and not as outgoing, however there is still an element of exploration due to her being in a bath tub naked. However the water is cloudy to obscure her nudity.

STAR TREATMENT:

There is a lot of star treatment as it is just the two performers shown in the video with Rihanna being the main feature. 

PACE + ANY VARIATION OF PACE: 

There is just one slow pace throughout the song and this doesn't change throughout.

SHOT VARIETY + NO. OF SETUPS: 

There is a lot of creative shots with a wide range of shot variety.

LOCATION/S + MISE-EN-SCENE: 


There is only 2 locations filmed in this includes a bathroom in which features Mikky Ekko singing at the side of a bath in a separate location from rihanna. Rihanna also stays firmly placed in the bath only changing her position therefore keeping budget down. 

NOTABLE SHOTS/FRAMING: 

There are a series of creative shots which feature some interesting angles, others include neither of them some of these include water being splashed. 

DIRECTOR STYLE:

The Director takes many solo female artists, this is who she concentrates on most.